{"id":365,"date":"2023-10-02T20:40:24","date_gmt":"2023-10-02T20:40:24","guid":{"rendered":"https:\/\/atlas.curtin.edu.au\/singapore\/courses\/undergraduate-courses\/bachelor-of-commerce\/management-and-human-resource-management-2\/"},"modified":"2024-02-14T09:14:01","modified_gmt":"2024-02-14T09:14:01","slug":"management-and-marketing","status":"publish","type":"page","link":"https:\/\/atlas.curtin.edu.au\/singapore\/courses\/undergraduate-courses\/bachelor-of-commerce\/management-and-marketing\/","title":{"rendered":"Management and Marketing"},"content":{"rendered":"<section\n                class=\"block tabs\"\n        role=\"complementary\" aria-label=\"Tabs\"\n        data-segment=\"all\">\n    \n\n    <div class=\"grid tabs--vertical \">\n    <div class=\"tab-group-wrap tab-group-wrap--sticky\">\n        <ul class=\"tab-group\">\n                            <li class=\"tab-group__item\">\n                    <a class=\"tab-group__link\" href=\"#tab-dom-course-essentials\">Course essentials<span class=\"ico ico-chevron-fat ico--deep-blue\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path d=\"M10.91 30.41l-2.82-2.82L19.67 16 8.09 4.41l2.82-2.82L25.33 16 10.91 30.41z\"\/><\/svg><\/span><\/a>\n                                            <div class=\"content content--mobile hidden-from-nb\">\n                            <h3 class=\"h2\">Course essentials<\/h3>\n                            <table class=\" aligncenter\" style=\"border-collapse: collapse\">\n<tbody>\n<tr>\n<td><strong>Location<\/strong><br \/>\nCurtin Singapore Campus<\/td>\n<td><strong>Study Method:<\/strong><br \/>\nOn-Campus<\/td>\n<td><strong>Study Mode<\/strong><br \/>\nFull-time or part-time<\/td>\n<\/tr>\n<tr>\n<td><strong>Intake:<\/strong><br \/>\nFebruary, July, November<\/td>\n<td><strong>Duration:<\/strong><br \/>\n2 years full-time (6 trimesters) or part-time equivalent<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n                        <\/div>\n                                    <\/li>\n                    <\/ul>\n    <\/div>\n\n    <div class=\"tabs__tabs\">\n                    <div id=\"tab-dom-course-essentials\" class=\"content content--desktop\">\n                <h3 class=\"h2\">Course essentials<\/h3>\n                <table class=\" aligncenter\" style=\"border-collapse: collapse\">\n<tbody>\n<tr>\n<td><strong>Location<\/strong><br \/>\nCurtin Singapore Campus<\/td>\n<td><strong>Study Method:<\/strong><br \/>\nOn-Campus<\/td>\n<td><strong>Study Mode<\/strong><br \/>\nFull-time or part-time<\/td>\n<\/tr>\n<tr>\n<td><strong>Intake:<\/strong><br \/>\nFebruary, July, November<\/td>\n<td><strong>Duration:<\/strong><br \/>\n2 years full-time (6 trimesters) or part-time equivalent<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n            <\/div>\n            <\/div>\n<\/div>\n\n<\/section>\n\n<section          class=\"block button-block\" role=\"complementary\" aria-label=\"Button block\"\n         data-segment=\"all\">\n\n        \n<div class=\"block-heading hidden\" data-segment=\"dom\">\n                                <h2 class=\"block-heading__title \" id=\"button-block\">Button block<\/h2>\n            \n                        \n                        \n                            <\/div>\n\n            <a href=\"#course-structure\" class=\"button button--black\" target=\"_top\">SEE FULL COURSE STRUCTURE<\/a>    \n<\/section>\n\n\n<section          class=\"block button-block\" role=\"complementary\" aria-label=\"Button block\"\n         data-segment=\"all\">\n\n        \n<div class=\"block-heading hidden\" data-segment=\"dom\">\n                                <h2 class=\"block-heading__title \" id=\"button-block\">Button block<\/h2>\n            \n                        \n                        \n                            <\/div>\n\n            <a href=\"#outline\" class=\"button button--black\" target=\"_top\">Outline<\/a>            <a href=\"#admission\" class=\"button button--black\" target=\"_top\">Admission Criteria<\/a>            <a href=\"#fees\" class=\"button button--black\" target=\"_top\">Fees &amp; Charges<\/a>            <a href=\"#apply\" class=\"button button--black\" target=\"_top\">How to apply<\/a>    \n<\/section>\n\n\n\n<h2 class=\"wp-block-heading\">Outline<\/h2>\n\n\n\n<p>This major combination caters for students who want an overall understanding of managerial competencies and the functional area of marketing.<\/p>\n\n\n\n<p>The management component focuses on key challenges facing managers such as the relationship between people and the organisation, performance, change and innovation. Students develop the skills of communication, program solving, planning, organising, managing change and working cooperatively. The marketing component prepares graduates to organise and control marketing activities efficiently in a highly competitive market.<\/p>\n\n\n\n<h3 id=\"course-structure\">Course Structure<\/h3>\n<p><strong>Credits needed to graduate: 600.<\/strong><br>Each unit is 25 credits unless stated otherwise.<\/p>\n<p><strong>Trimester 1<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-communication-culture-and-indigenous-perspectives-in-business--mgmt1002v1\">Communication, Culture and Indigenous Perspectives in Business<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-strategic-career-design--mgmt1003v1\">Strategic Career Design<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-markets-and-legal-frameworks--blaw1002v1\">Markets and Legal Frameworks<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-financial-decision-making--acct1002v1\">Financial Decision Making<\/a><\/li>\n<\/ul>\n<p><strong>Trimester 2<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-analytics-for-decision-making--ecom1000v1\">Analytics for Decision Making<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-organisational-behaviour--mgmt2000v1\">Organisational Behaviour<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-business-and-sustainable-development--mgmt2004v2\">Business and Sustainable Development<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-discovering-marketing--mktg1000v1\">Discovering Marketing<\/a><\/li>\n<\/ul>\n<p><strong>Trimester 3<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-human-resources-management-introduction--mgmt2008v2\">Human Resources Management Introduction<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-international-management--mgmt3001v2\">International Management<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-entrepreneurship--mgmt3004v1\">Entrepreneurship<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-managing-change--mgmt3002v1\">Managing Change<\/a><\/li>\n<\/ul>\n<p><strong>Trimester 4<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-strategic-management--mgmt3010v1\">Strategic Management<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-business-ethics--mgmt3006v1\">Business Ethics<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-consumer-behaviour--mktg2004v1\">Consumer Behaviour<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-marketing-across-borders--mktg2002v2\">Marketing Across Borders<\/a><\/li>\n<\/ul>\n<p><strong>Trimester 5<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-managing-social-media-platforms--mktg2006v2\">Managing Social Media Platforms<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-digital-marketing-strategy--mktg3003v2\">Digital Marketing Strategy<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-marketing-intelligence--mktg2005v2\">Marketing Intelligence<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-services-marketing--mktg3006v1\">Services Marketing<\/a><\/li>\n<\/ul>\n<p><strong>Trimester 6<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-retailing-and-e-commerce--mktg3007v2\">Retailing and E-Commerce<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-corporate-marketing-strategy--mktg3004v2\">Corporate Marketing Strategy<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-enhancing-your-business-mind--mgmt3029v1\">Enhancing Your Business Mind<\/a><\/li>\n<li><a href=\"https:\/\/handbook.curtin.edu.au\/units\/unit-ug-introduction-to-global-business--ibus1001v1\">Introduction to Global Business<\/a><\/li>\n<\/ul>\n<p><em>Units are not necessarily shown in the order studied. Units are subject to change.<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"admission\">Admission Criteria<\/h3>\n\n\n<section\n                class=\"block tabs\"\n        role=\"complementary\" aria-label=\"Tabs\"\n        data-segment=\"all\">\n    \n\n    <div class=\"tabs--horizontal \">\n    <div class=\"tab-group-wrap tab-group-wrap--sticky\">\n        <ul class=\"tab-group\">\n                            <li class=\"tab-group__item\">\n                    <a class=\"tab-group__link\" href=\"#tab-dom-cut-off-scores\">Cut-off scores<\/a>\n                                    <\/li>\n                            <li class=\"tab-group__item\">\n                    <a class=\"tab-group__link\" href=\"#tab-dom-english-requirements\">English requirements<\/a>\n                                    <\/li>\n                    <\/ul>\n    <\/div>\n\n    <div class=\"tabs__tabs\">\n                    <div id=\"tab-dom-cut-off-scores\" class=\"content content--desktop\">\n                <h3 class=\"h2\">Cut-off scores<\/h3>\n                <table style=\"border-collapse: collapse\">\n<tbody>\n<tr>\n<td><strong>Qualification<\/strong><\/td>\n<td><strong>Score<\/strong><\/td>\n<\/tr>\n<tr>\n<td>GCE A Level\/STPM<\/td>\n<td>5<\/td>\n<\/tr>\n<tr>\n<td>Malaysia UEC<\/td>\n<td>15<\/td>\n<\/tr>\n<tr>\n<td>Indonesia SMA<\/td>\n<td>77%<\/td>\n<\/tr>\n<tr>\n<td>Vietnam TN PTTH<\/td>\n<td>7.5<\/td>\n<\/tr>\n<tr>\n<td>India (HSC)<\/td>\n<td>65%<\/td>\n<\/tr>\n<tr>\n<td>China Gao Kao<\/td>\n<td>67%<\/td>\n<\/tr>\n<tr>\n<td>ATAR (including WACE\/SACE\/HCE\/VCE)<\/td>\n<td>70<\/td>\n<\/tr>\n<tr>\n<td>IB Diploma<\/td>\n<td>24<\/td>\n<\/tr>\n<tr>\n<td>SAT<\/td>\n<td>1000<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n            <\/div>\n                    <div id=\"tab-dom-english-requirements\" class=\"content content--desktop\">\n                <h3 class=\"h2\">English requirements<\/h3>\n                <table style=\"border-collapse: collapse\">\n<tbody>\n<tr>\n<td colspan=\"2\"><strong>IELTS Academic (International English Language Testing System)<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Writing<\/td>\n<td>6.0<\/td>\n<\/tr>\n<tr>\n<td>Speaking<\/td>\n<td>6.0<\/td>\n<\/tr>\n<tr>\n<td>Reading<\/td>\n<td>6.0<\/td>\n<\/tr>\n<tr>\n<td>Listening<\/td>\n<td>6.0<\/td>\n<\/tr>\n<tr>\n<td>Overall band score<\/td>\n<td>6.0<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Other notes<\/p>\n<p>Local polytechnic diploma qualifications are accepted into the course.<\/p>\n<p><a href=\"http:\/\/curtin.edu.sg\/how-to-apply\/admission-criteria\/\">View the full list of entry requirements.<\/a><\/p>\n\n            <\/div>\n            <\/div>\n<\/div>\n\n<\/section>\n\n\n<h3 id=\"fees\">Fees and Charges<\/h3>\n<table style=\"border-collapse: collapse\" border=\"1\">\n<tbody>\n<tr>\n<td><strong>Tuition fee for local students<\/strong><\/td>\n<td><strong>Fee before 9% GST<\/strong><\/td>\n<td><strong>Fee including 9% GST<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Total tuition fee<\/td>\n<td>S$39,480<\/td>\n<td>S$43,033.20<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Payable over six trimester instalments<\/p>\n<table style=\"border-collapse: collapse\" border=\"1\">\n<tbody>\n<tr>\n<td><strong>Tuition fee for international students<\/strong><\/td>\n<td><strong>Fee before 9% GST<\/strong><\/td>\n<td><strong>Fee including 9% GST<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Total tuition fee<\/td>\n<td>S$56,400<\/td>\n<td>S$61,476<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Payable over six trimester instalments<\/p>\n<p>Fees listed are indicative and subject to annual increases.<\/p>\n<p><a href=\"http:\/\/curtin.edu.sg\/future-students\/fees-charges\/\">View our fees and charges page for full details.<\/a><\/p>\n<h3>Professional Recognition<\/h3>\n<ul>\n<li>Graduates may receive recognition from a range of professional bodies such as the\u00a0<a href=\"http:\/\/www.aim.com.au\/\" target=\"_blank\" rel=\"noopener\">Australian Institute of Management<\/a>, the Australian Institute of Training and Development Relations Society of WA and the\u00a0<a href=\"http:\/\/www.aiop.com.au\/\" target=\"_blank\" rel=\"noopener\">Australian Institute of Office Professionals<\/a>.<\/li>\n<li>Curtin\u2019s Marketing major is accredited by the\u00a0<a href=\"http:\/\/www.ami.org.au\/\" target=\"_blank\" rel=\"noopener\">Australian Marketing Institute<\/a>\u00a0(AMI) and Curtin is a Graduate Gateway University with the\u00a0<a href=\"https:\/\/www.cim.co.uk\/\" target=\"_blank\" rel=\"noopener\">Chartered Institute of Marketing (CIM)<\/a>.<\/li>\n<\/ul>\n<h3>Career Opportunities<\/h3>\n<p>This course can help you become a:<\/p>\n<ul>\n<li>Marketing Officer<\/li>\n<li>Market Researcher<\/li>\n<li>Management Consultant<\/li>\n<li>Office Administrator<\/li>\n<li>Events Coordinator<\/li>\n<li>Executive Assistant<\/li>\n<li>Team Leader<\/li>\n<li>Retail Manager<\/li>\n<li>Service Delivery Manager<\/li>\n<li>Fundraising Coordinator<\/li>\n<li>Market Research Analyst<\/li>\n<li>Product Manager<\/li>\n<li>Online Marketing Specialist<\/li>\n<li>Marketing Communications Manager<\/li>\n<\/ul>\n<h3>Credit for previous study<\/h3>\n<p>If you have previously studied in this field, you are encouraged to contact Curtin Singapore to discuss eligibility for Credit for Recognised Learning (credit for unit exemptions).<\/p>\n\n\n<section\n        id=\"apply\"        class=\"block cards-image block--no-indent\"\n        data-segment=\"all\">\n\n    \n<div class=\"block-heading\" data-segment=\"dom\">\n                                <h2 class=\"block-heading__title \" id=\"how-to-apply\">How to apply<\/h2>\n            \n                        \n                        \n                            <\/div>\n\n    <div class=\"card-grid\" data-card-size=\"standard\" data-card-count=\"3\" data-card-background=\"white\">\n                    <div id=\"domestic-applicants\" class=\"card card--image\"\n         data-type=\"img\"><div class=\"card__top image-offset\"><img decoding=\"async\" class=\"card__image\" src=\"https:\/\/atlas.curtin.edu.au\/singapore\/wp-content\/uploads\/sites\/5\/2023\/09\/Dom.png\" alt=\"Domestic applicants\"><\/div><div class=\"card__title\"><h2 class=\"h2\">Domestic applicants<\/h2><\/div><div class=\"inner\"><div class=\"card__content\"><p>Application information for Singapore citizens, permanent residents, and working pass holders.<\/p><\/div><div class=\"card__links\"><ul class=\"link-list link-list--magenta pink-links\"><li><a href=\"http:\/\/curtin.edu.sg\/how-to-apply\/domestic-applicants\/\" aria-label=\"Find out more\"\n                                           target=\"_top\">Find out more<\/a><\/li><\/ul><\/div><\/div><\/div>                    <div id=\"international-applicants\" class=\"card card--image\"\n         data-type=\"img\"><div class=\"card__top image-offset\"><img decoding=\"async\" class=\"card__image\" src=\"https:\/\/atlas.curtin.edu.au\/singapore\/wp-content\/uploads\/sites\/5\/2023\/09\/Intl.png\" alt=\"International applicants\"><\/div><div class=\"card__title\"><h2 class=\"h2\">International applicants<\/h2><\/div><div class=\"inner\"><div class=\"card__content\"><p>Application information for international students who require a student\u2019s pass to study in Singapore.<\/p><\/div><div class=\"card__links\"><ul class=\"link-list link-list--magenta pink-links\"><li><a href=\"http:\/\/curtin.edu.sg\/how-to-apply\/international-applicants\/\" aria-label=\"Find out more\"\n                                           target=\"_top\">Find out more<\/a><\/li><\/ul><\/div><\/div><\/div>                    <div id=\"apply-via-an-agent\" class=\"card card--image\"\n         data-type=\"img\"><div class=\"card__top image-offset\"><img decoding=\"async\" class=\"card__image\" src=\"https:\/\/atlas.curtin.edu.au\/singapore\/wp-content\/uploads\/sites\/5\/2023\/09\/Agent.png\" alt=\"Apply via an agent\"><\/div><div class=\"card__title\"><h2 class=\"h2\">Apply via an agent<\/h2><\/div><div class=\"inner\"><div class=\"card__content\"><p>You can apply directly to Curtin Singapore or go through a registered agent.<\/p><\/div><div class=\"card__links\"><ul class=\"link-list link-list--magenta pink-links\"><li><a href=\"http:\/\/curtin.edu.sg\/how-to-apply\/apply-via-an-agent\/\" aria-label=\"Find out more\"\n                                           target=\"_top\">Find out more<\/a><\/li><\/ul><\/div><\/div><\/div>            <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Outline This major combination caters for students who want an overall understanding of managerial competencies [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":143,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"class_list":["post-365","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/pages\/365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/comments?post=365"}],"version-history":[{"count":0,"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/pages\/365\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/pages\/143"}],"wp:attachment":[{"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/media?parent=365"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/atlas.curtin.edu.au\/singapore\/wp-json\/wp\/v2\/tags?post=365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}