Course essentials
Location Curtin Singapore Campus |
Study Method: On-Campus |
Study Mode Full-time or part-time |
Intake: February, July, November |
Duration: 16 months full-time (4 trimesters) or part-time equivalent |
Outline
Journalism Communication: The study of journalism encompasses many of the most important areas for learning and discussion in the world right now: truth, fake news, freedom of speech, cancel culture, democratic structures, media literacy, and critical thinking. Students in the Journalism Communication Specialisation learn practical reporting skills such as research, interviewing, writing and presenting. They are introduced to contemporary multimedia journalism and learn how to report for audio, video and online.
Marketing: Modern marketing involves the analysis of market trends and the innovative use of a range of platforms to engage with prospective customers. This specialisation will introduce you to the core concepts of marketing, including how consumers think and how marketers need to adapt their strategy to appeal to different markets. You’ll learn the skills needed to develop, organise and implement marketing activities in a highly competitive and volatile environment. Through engagement with industry professionals, you’ll learn how to expand a customer base and set an organisation on the path to growth and success.
Course Structure
Credits needed to graduate: 400.
Each unit is 25 credits unless stated otherwise.
Trimester 3
- Introduction to Journalism – Broadcast
- News Writing and Reporting
- Asian Media in Transition
- Consumer Behaviour
Trimester 4
- Media Law and Ethics
- Digital Marketing Strategy
- Elective
- Elective
Trimester 5
- Media Law and Ethics
- The Digital Economy
- Elective
- Elective
Trimester 6
Units are not necessarily shown in the order studied. Units are subject to change.
Admission Criteria
Qualifications
- Successful completion of the Diploma of Arts and Creative Industries.
- A recognised diploma in related field will be assessed for entry into the second year.
- A local polytechnic diploma in related field will be assessed for entry into the third year.
English requirements
IELTS Academic (International English Language Testing System) | |
Writing | 6.0 |
Speaking | 6.0 |
Reading | 6.0 |
Listening | 6.0 |
Overall band score | 6.5 |
Other notes
Local polytechnic diploma qualifications are accepted into the course.
Fees and Charges
Tuition fee for local students | Fee before 9% GST | Fee including 9% GST |
Total tuition fee | S$26,320 | S$28,688.80 |
Payable over four trimester instalments
Tuition fee for international students | Fee before 9% GST | Fee including 9% GST |
Total tuition fee | S$37,600 | S$40,984 |
Payable over four trimester instalments
Fees listed are indicative and subject to annual increases.
View our fees and charges page for full details.
Career Opportunities
This course can help you become a:
- Market Researcher
- Journalist
- Advertising Account Executive
- Copywriter
- Media Liaison Officer
- Communications Officer
- Online Writer
- Web Communications Consultant
- Online Marketer
- Digital Content Creator
- Marketing Officer
Credit for previous study
If you have previously studied in this field, you are encouraged to contact Curtin Singapore to discuss eligibility for Credit for Recognised Learning (credit for unit exemptions). A local polytechnic diploma in related field will be assessed for entry into the third year.
How to apply
Domestic applicants
Application information for Singapore citizens, permanent residents, and working pass holders.
International applicants
Application information for international students who require a student’s pass to study in Singapore.
Apply via an agent
You can apply directly to Curtin Singapore or go through a registered agent.